I’m not sure if this is a problem. Not only have I not built a local audience, I’m starting at an international level rather than national. Could it be that with the current world stage starting local is unnecessary? I doubt it.

There must be underlying reason for this advise. If I knew what it was that is so important in the building process, I could try to incorporate it into the same process on an international scale.

Thoughts?

(Source: livemusicbusiness.com)